What is SEO ?

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SEO Stand for Search Engine Optimization. Its purpose is to help your site rank high in the search engines. The techniques used are constantly changing and evolving because search engines are always adjusting how they rank pages.

Why you should use SEO to increase your traffic

In a brick and mortar business where your business is located will contribute greatly to its success or its failure. The same is true on the internet. If you fail to rank in the popular search engines you will find it difficult if not impossible to make money.

Why a picture is not worth a thousand words.

Pictures and illustrations are great for getting your ideas across. Unfortunately search engines don’t understand your pictures.  Search engines use simple programs called bots to learn about your website. These bots look at your text and links and send the information back to the server. The server uses this information to determine how your site will be ranked.  The truth is that bots don’t understand or care much about your graphics.

There is a saying among internet marketers that content is king. So what exactly is content. Content is simply the text you write. When you are trying to build an audience around a product or service you need to write about it. It’s really that simple the  more content you create on your site the more items you will be indexed on in the search engines.

Keywords

Keywords are just words or phrases you wish to be linked on. An example if you have a small company selling soap you would want to mention soap in your article or sales content.

Thank you for taking the time to read my article. I wish you a lot of success in promoting your website. Thank you.